One legendary summit, one unforgettable perspective: Monte Generoso dominates the Swiss Italian landscape at the intersection between Lake Como and Lake Lugano. The 1,704 metres summit can be reached via a historic rack railway that winds through wildflower meadows and ancient forests. Once at the top, enjoy the view over the Alps and the alpine lakes from the pavilion Fiore di Pietra, masterpiece of the worldwide renowned architect Mario Botta.
Crowned the most beautiful village in the world in 2023, Morcote rises gracefully from the shores of Lake Lugano in a cascade of ancient arcades encompassed by infinite vineyards fields. Time slows here, measured not in hours but in the gentle lapping of the lake.
Sail to the village aboard an exclusive boat, wander through the medieval piazza and surrounding wineries, and enjoy the rhythm of the lake from a monumental garden.
Monte San Giorgio is an UNESCO-recognized transnational site. The sun-drenched slopes of this sanctuary produce some of the most distinguished wines, with Merlot reigning supreme over a landscape of extraordinary beauty. Stroll through a living library of rare and ancient vine varieties — before settling into a centuries-old stone cellar of an ancient property for a guided tasting that engages on a spiritual level.
A living museum of viticulture
Tastings held in patrician villas
Switzerland’s finest Merlot
In the cobblestone courtyards of Mendrisio, Swiss magnificent village, a world of extraordinary flavour awaits. Join local master cheesemakers in their traditional laboratory, where age-old techniques transform the rich milk of alpine cows into wheels of remarkable character. You will not simply taste the cheeses — you will comprehensively understand their nature.
Participation in traditional cheese-making under expert
guidance in a historic stone laboratory.
Meet the cows behind the craft — raised on highland meadows,
their milk carries the very essence of the Alps.
Lugano is a city unlike any other — a place where the precision of Swiss urban life meets the warmth of Italian temperament. Discover its elegant and intimate lakeside promenades, its vibrant cultural scene, and its sweet delicacies. Capture the essence of the “Luganese Lifestyle” and step inside the Corner Arena as a guest of the legendary Hockey Club Lugano: enter the dressing rooms, walk the players’ tunnels, and feel the electric atmosphere of Switzerland’s most passionate pastime.
Exclusive entry into the HCL arena, bespoke behind-the-scenes tour, and unforgettable sport moments
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